newsletters
Ghost vs Substack
Ghost started first, in 2013, 4 years before Substack.
Why Ghost lasted
- A nonprofit CMS that is also a membership business. Writers who outgrew a newsletter still land here.
- You can self-host. That sentence keeps a class of people loyal.
Why Substack lasted
- It made 'email plus a paywall plus a profile' a one-click job.
- The network of writers is the moat. Readers wander writer-to-writer.
Questions
Which is older, Ghost or Substack?
Ghost started first, in 2013, 4 years before Substack.
How long has Ghost been running?
Ghost has been up 12 years 338 days, since 2013-10-14.
How long has Substack been running?
Substack has been up 9 years 78 days, since 2017-07-01.
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Dates are founding dates from the written entries. Play which is older, or see the oldest newsletters still running.