newsletters
Mailchimp vs Substack
Mailchimp started first, in 2001, 16 years before Substack.
Why Mailchimp lasted
- It taught small business what an email campaign was, with a chimp and a free tier.
- Intuit bought it. The logo is still on a thousand footers.
Why Substack lasted
- It made 'email plus a paywall plus a profile' a one-click job.
- The network of writers is the moat. Readers wander writer-to-writer.
Questions
Which is older, Mailchimp or Substack?
Mailchimp started first, in 2001, 16 years before Substack.
How long has Mailchimp been running?
Mailchimp has been up 25 years 259 days, since 2001-01-01.
How long has Substack been running?
Substack has been up 9 years 78 days, since 2017-07-01.
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Dates are founding dates from the written entries. Play which is older, or see the oldest newsletters still running.